Quote:
Originally Posted by kingkilburn
As far as their market share I've been seeing numbers like 1 in 10 new cars is made by Nissan-Renault. That is down right prolific. Now how do you have so many cars on the road that give people a feeling of meh?
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That's what I been trying to figure out. But I guess it's a safe place to be. they aren't taking any big risks, so no one is really talking about them except enthusiasts (who sit outside of nor consumer consciousness). They are straddling the line and balancing blah cars with their sports line up but haven't effectively promoted the type of corporate/brand identity that masses will remember.
They just play it safe, fly under the radar and get by on the strength of their volume sellers. Not a bad strategy. But some of us enthusiasts wanted to see them take a risk and beat everybody back to the market with am inexpensive 2+2 RWD coupe. But from a business perspective, it makes perfect sense to let Hyundai and Toyota go first out of the gate, watch their mistakes and successes, then develop a safe response to consumer demand.
Minimizing risk and loss. I can't get mad at it, really. It's what I'd do.