Datsun may return as a lifestyle brand.

[Yuri]

Concept Cars: Datsun XLink Concept Envisions Datsun As A Lifestyle Brand (http://jalopnik.com/399379/datsun-xlink-concept-envisions-datsun-as-a-lifestyle-brand)

According the article, Nissan unveiled a Datsun concept at Geneva.
Nissan is contemplating bringing back Datsun as competitor to Scion.

[BustedS13]

lol. wut.

"lifestyle brand" = barf

[exitspeed]

Whoa....you know what this could mean for the next 240? Oh boy. I see a boxy 510 replacement in our future too!

[DreamN]

weaksauce... would a total waste of money.

[DreamN]

Whoa....you know what this could mean for the next 240? Oh boy. I see a boxy 510 replacement in our future too!

I don't. I see retarded designs and cheap feeling cars that attract 15 year old girls into saying "awww that's cute, but it's kinda ugly."

[Antihero983]

NO NO NO NO NO FUCK YOU NO!!!

THEY, UNDER ANY CIRCUMSTANCE RUIN THE DATSUN NAME LIKE THAT!!!

i'm sorry for the caps, but that pisses me the fuck off!

[exitspeed]

This is a perfect way for Nissan to bring out some more niche vehicles. Which IMO is the way of the future with our shrinking car market.

[SW20Racer]

i present to you, my fellow zilvians, exactly what i think about this idea.

http://i281.photobucket.com/albums/kk208/AndresMonory/fuck_you.jpg

[chibo]

I'm really open to most things but... WHAT THE FUCK?

[Okinawandrifter87]

Seriously.. I really dont like where this idea is going..way to ruin my day Yuri.. haha jk theres still love for you <3

[HyperTek]

datsun doesnt sound up to date or as cool as Scion to the general market in my opinion..

Younger audiuence will think Datsun = old ass cars from teh 70s , and possibly think they are crap lol

[DUFFM4N]

im willing to see how this pans out before making a statement

[Yuri]

I'm all for it.
Datsun is a name known for sporty and affordable.
It's a great way to go.
It has all of Nissan USA's heritage, so it can do a lot of things a new brand couldn't.

It's like if Chrysler brought back Plymouth as a entry level performance brand to sell cheaper Challengers and Chargers, with lower grade interiors but the same drivetrains.

I really see a lot of decontented sports models as a possibility in Datsun's future, since that's what Datsun was all about back in the day.

[exitspeed]

I'm all for it.
Datsun is a name known for sporty and affordable.
It's a great way to go.
It has all of Nissan USA's heritage, so it can do a lot of things a new brand couldn't.

It's like if Chrysler brought back Plymouth as a entry level performance brand to sell cheaper Challengers and Chargers, with lower grade interiors but the same drivetrains.

I really see a lot of decontented sports models as a possibility in Datsun's future, since that's what Datsun was all about back in the day.

Wow, imagine that. You and I on the same page...

[SW20Racer]

I'm all for it.
Datsun is a name known for sporty and affordable.
It's a great way to go.
It has all of Nissan USA's heritage, so it can do a lot of things a new brand couldn't.

It's like if Chrysler brought back Plymouth as a entry level performance brand to sell cheaper Challengers and Chargers, with lower grade interiors but the same drivetrains.

I really see a lot of decontented sports models as a possibility in Datsun's future, since that's what Datsun was all about back in the day.

if you're right, which is totally possible, i will retract my previous angry granny statement and replace her with happy granny. we'll see.

[HyperTek]

i just hope whatever they do, they decide to open that storage place with all the nissan cars to the public as a nissan museum. I wanna check it out. If they do the Datsun thing, i think this would be icing on the cake to have the storage place open

[TheWolf]

It's to bad no one makes a 20kish sporty platform any more. Honda did this with the civic integra and it was wildly successful. I don't think anyone else can match that. Sharing engines/drivetrain just isn't the same. GM tries this everyday with saturns, cobalts, etc etc. They get no where. There's a whole generation that's never seen crank windows and I don't think they will either. Crank windows and non power doorlocks are officially dead. Interiors are getting cheaper and cheaper to produce so it's not a matter of power vs not. Everything comes with power until you get in the serious cost cutting. Small cars are not profit mongers so small cheap cars arn't the mother load even though that's what people want.

Making a Datsun 510 FWD boxy little car though is only gonna piss off people. Man I remember when datsun's would have rust on the showroom floor.

[Gnnr]

datsun doesnt sound up to date or as cool as Scion to the general market in my opinion..

Younger audiuence will think Datsun = old ass cars from teh 70s , and possibly think they are crap lol

Yep, I agree.

[exitspeed]

It's to bad no one makes a 20kish sporty platform any more. Honda did this with the civic integra and it was wildly successful. I don't think anyone else can match that. Sharing engines/drivetrain just isn't the same. GM tries this everyday with saturns, cobalts, etc etc. They get no where. There's a whole generation that's never seen crank windows and I don't think they will either. Crank windows and non power doorlocks are officially dead. Interiors are getting cheaper and cheaper to produce so it's not a matter of power vs not. Everything comes with power until you get in the serious cost cutting. Small cars are not profit mongers so small cheap cars arn't the mother load even though that's what people want.

Making a Datsun 510 FWD boxy little car though is only gonna piss off people. Man I remember when datsun's would have rust on the showroom floor.

In case you are not aware Nissan and Toyota/Suby are making new RWD entry level coupes that will be in the low $20k range. I expect Toyota's to be less then Nissan's. But Nissan's should still start in the $20,000 range.

[low and slow]

Wow, imagine that. You and I on the same page...

:love:

I'm skeptical about the idea, but like DUFFM4N said, I'll wait to see if it actually happens before I give my .02.

[Future240]

im willing to see how this pans out before making a statement

Same here for me, though I will say the thought does intrigue me

[VROOOM]

It's to bad no one makes a 20kish sporty platform any more. Honda did this with the civic integra and it was wildly successful. I don't think anyone else can match that. Sharing engines/drivetrain just isn't the same. GM tries this everyday with saturns, cobalts, etc etc. They get no where. There's a whole generation that's never seen crank windows and I don't think they will either. Crank windows and non power doorlocks are officially dead. Interiors are getting cheaper and cheaper to produce so it's not a matter of power vs not. Everything comes with power until you get in the serious cost cutting. Small cars are not profit mongers so small cheap cars arn't the mother load even though that's what people want.




the Mazdaspeed3 and Cobalt SS are in the low 20's and thier performance would make a Civic or Integra cry.

[flip3d]

will it be anything like lifestyle brand condoms?

[iHeartTheTouge]

i hope they don't ruin the Datsun name like this. Datsun is synonymous with the original Z and 510, in my opinion the BEST Japanese vehicles of their time. Recreating Datsun to compete with Scion would be an extremely horrible grotesque (insert as many horrible words as possible) idea imaginable.

[ryguy]

Younger audiuence will think Datsun = old ass cars from teh 70s , and possibly think they are crap lol

Besides us Nissan enthusiasts, I honestly don't think people under 20 will even recognize the Datsun name. I know most of my friends don't.

[atom]

It's not a bad idea, but what "lifestyle" will it cater to? If it's gonna cater to the F&F "tuner" crowd I will vomit.

[steve_o1989]

Maybe it is a smart decision for them to get a strong hold on this area of the market which will change the typical direction that the companies cars are going now, but I would rather they do it under another name. Don't bring back Datsun just for the hell of it and completely loose the roots. If they do bring back the name, this car better be following closely behind..

http://www.3dluvr.com/grid/temp/D_240z_Conc/D_240Z_conc_56__.jpg

http://www.3dluvr.com/grid/temp/D_240z_Conc/D_240Z_conc_75__.jpg

[BOROSUN]

cheaper gtr?

datsun gtr lol

[flip3d]

what is a grid?


it looks like it could be the datsun GTZ

[drift freaq]

what is a grid?


it looks like it could be the datsun GTZ

The Grid is someones Idea of a future retro 240Z. It will never happen and basically looks like a highly modified Z.
Now on to the subject hand. Man some of the people in this thread are just full of vitriol. Fact is a lot of People would recognize the Datsun name. Just because your 18-22 does not mean you won't know of or heard of Datsuns.

To the Florida guy talking about Datsun's rusting on the showroom floor dude you live by the saltwater with ultra humidity anything will rust. Get over it.

Datsun's were good cars but don't fool yourself they were tin cans and very much a Japanese product of its time, cheap reliable and cheap. I.E. for the most part Nissan and Toyota at that time were not building cars with the intention of them lasting more than 10 years. More like 5 years. So anything coming out from Nissan today with the Datsun name has the potential to be a much better car.

Oh and don't think Datsun did not have its share of FWD cars and shitty little econoboxs, 1200,B210,210 (RWD solid axle 1200cc engines! F10 70's 310 early 80's Both FWD! Oh and your beloved and ugly 78 200sx RWD live axle and yes it was a Silvia in Japan. So its nothing new Nissan has always had its share of stinkers and shitbox's . I.E. get over it.

[muddafakka]

First off, I hate that term "lifestyle brand."

Now if this means releasing cars that cater more to true automotive enthusiasts than any other type of people, well of course I'm all for it. Yeah I know, we're the minority but still. Will there ever be a time where we get priority treatment?

But to bring back the Datsun name for it? No. That name needs to be left alone.

Personally for me, releasing affordable cars that don't have a million airbags, rear cameras, dvd/nav, traction control, electronic stability control, and other useless features that interfere and are intrusive to the driving experience would be a dream come true. A car with the basics...is that even possible nowadays? Though there are a few new cars that I like, I can't say the rest for the majority. And even those few cars that I do like, I feel that a lot can be improved. ..weight reduction, certain options, interior/exterior design, etc. Maybe this is a sign of hope. I won't put all of my faith and trust in it yet though.

Can they pull it off? Maybe.

Can things get fucked up? Most definitely.

[deolio]

hmm lifestyle... drift lifestyle? i can't tell wether this is a good or bad thing. cheap econoboxes are good, but "lifestyle brand" is bad. hopefully they will keep the authentic datsun feel about it hahaha if they make an rwd coupe for under 17k i'd say it's a good thing.

but god knows we don't need a nissan-version of wookie...

[SexPanda]

Maybe it is a smart decision for them to get a strong hold on this area of the market which will change the typical direction that the companies cars are going now, but I would rather they do it under another name. Don't bring back Datsun just for the hell of it and completely loose the roots. If they do bring back the name, this car better be following closely behind..

http://www.3dluvr.com/grid/temp/D_240z_Conc/D_240Z_conc_56__.jpg

http://www.3dluvr.com/grid/temp/D_240z_Conc/D_240Z_conc_75__.jpg
Darsun needs to sell those! God Iid sell a kindey for that car.